The National Development Plan (NDP) recognises the relevance of the informal sector and its value, and estimates that the sector will create about two million new jobs by 2030. Although few empirical studies have been conducted on informal trading in the past, the Quarterly Labour Force Survey conducted by Statistics South Africa portrays a relatively bleak future for the South African economy. This projection is based on the current and bothersome unemployment rate of more than 27%, along with the current youth unemployment rate that exceeds 55%. This article explores the case of a 'transitional' informal enterprise support project aimed at micro-enterprise development, wherein ten informal traders in Cape Town, South Africa, took occupancy of provincial government-sponsored kiosks. The Long Street Kiosks (LSK) offer ten traders per year, a unique trading opportunity in the CBD free of rent and service charges, with access t